Creo Mark 1: A good mix of software and hardware for Rs. 19,999

4/25/2016 Dhanur Chauhan 0 Comments

Indian startup mobile maker, Creo has just launched its new smartphone model – the new Creo Mark 1 on 15th of April in an event in Delhi. The Bangalore based company has been making news for some time now, as the Creo Mark 1 is claimed to get transformed into a new device each month in the form of constant software updates.

 Here’s a look at the just launched Creo Mark 1 and what it comes packed with:

Design & Build:The Creo Mark 1 smartphone comes with a glass metallic build with aluminum frame and Gorilla Glass at both front and rear sides. The device looks and feels solid and seems to be pretty sturdy, although it is too early to comment on its real capabilities to sustain drops and bumps. The design is also nice and smart if not highly stylish. However, it is on the bulkier side and can’t be termed sleek in any way, as the current market is filled with extremely thin and sleek devices.

The smartphone’s left edge features dual SIM slots one of which can accommodate a micro SIM and the other a Nano SIM or a microSD card to offer a storage expansion of  up to 128 GB. So, one has to give up the idea of enjoying the convenience of using two numbers if you wish to extend this device’s memory space.

Display:The new Creo Mark 1 flaunts a large 5.5-inch Quad HD display with a screen resolution of 2560 x 1440 pixels. The display is crisp, clear, and vibrant and looks very impressive with vivid visuals. No haziness or pixilation of the icons or texts was noticed and everything appeared crystal clear along with good viewing angles.

OS & Features:The Creo Mark 1’s primary USP is the software and its timely updates of the same. This new smartphone runs on new Fuel OS that is based on Android Lollipop version. Although its OS is based on the dated iteration of the Lollipop, it is actually impressive as it includes some really good features.

Sense:The device offers the Sense feature that helps in rapid search and also reduces the steps involved in the search process. Simply double tapping on the home button takes you to the Search with Sense option. Simply type in the search word and all the related content gets displayed making your searching job real easy. One can also search content from contacts, calendar events, and Email client and so on.

Retriever:This one is similar to the mobile tracker feature and works for tracking a stolen device. This feature is very strong and can help track your stolen phone, even after factory reset. It immediately alerts via email upon unauthorized new SIM insertion on your stolen phone with all details like time, location, and new phone number. This feature seems to be really impressive, but time will tell how well it works in real time.

Echo:Echo is a helping hand that can receive calls and take a message on behalf of you. It is actually an answering machine feature to be used on this smartphone. Echo is the last icon in the call log and can be setup to be enabled as a default feature. Now, the new update that will come on 13th of May 16 will be offering personalized Echo options, which should be more interesting. For now, the feature has been tested to be working perfectly.

There are also several other helpful features that seem to be enriching the overall smartphone experience on this device. These include notification manager, Spam SMS filter, and the Refuel, which is the hub for software updates. On the whole the UI seemed to be highly user friendly and smooth.

Cameras:The Creo Mark 1 packs in a 21 MP primary camera lodged at the back, while there’s also an 8 MP secondary front facing snapper to cater to all the selfie requirements. The primary camera can offer some bright outdoor shots and good macro shots as well, but it is not so good at handling low light photo shooting conditions.

The device comes with camera features such as Live Photo and Quick photos. The rear cam also supports 4k video recording, while the front shooter offers a 3D selfie feature that is similar to the Live Photo options that turns into a gif after its is shared on social media platforms. The camera UI is also neat and user friendly and does not seem gimmicky.

Other specifications:The Creo Mark 1 gets powered by an Octa-core MediaTek Helio X10 processor which is ticked at 1.9 GHz of speed and is supported by 3 GB of RAM. The device runs smoothly and offers lag free performance although a thorough hands-on experience is yet pending.

The good 3 GB RAM should be good enough to handle all applications and games. The smartphone offers all latest standard connectivity options including 4G, 3G, Wi-Fi, Bluetooth, and so on. The device comes an onboard storage of 32 GB out of which 25 GB is actually available for usage and this can be expanded as mentioned before.

Battery Life:The Creo Mark 1 smartphone draws its juice from a 3100 mAh battery pack that is quite impressive and can handle a whole daylong usage without the requirement of recharging. The device is claimed to deliver 21 hours of 3G talk time. The device also comes with high voltage fast charging that is claimed to offer 2 hours of talk time with just 10 minutes of charging.

 Conclusion:The Creo Mark 1 is an overall complete package and is a good amalgamation of hardware as software specs. Nevertheless, the company has stressed more on the Operating System and software updates. The smartphone offers monthly software updates, large and crisp display, powerful processor, 3 GB RAM, 21 megapixel rear camera and good battery backup.

This seems to be a good deal on the whole, but the only thing is that it is priced at Rs.19, 999 which seems to be too steep for a device from a startup.
In a cutthroat market competition of innumerable worthy and low cost smartphone models, it remains to be seen how successful the Creo Mark 1 becomes.