Technology
Use ofvirtual reality
Social media wall
Use of Artificial Intelligence
Things You Need to Know About Event Tech in 2019
Technology has been
emerging gradually, it is not just affecting the daily, revolution in
technology also changing the business strategies and trend. The rules of events
have changed because of technology impacts. Event industry is growing every
year worldwide.Events became powerful and popular tools for company sales,
products, services, brand identity and the relationship with the customer.
Usually, business companies organize various types of events such as business
events, business meetings, product exhibition, trade show, company training
workshop about new product and grand opening, etc.
Event industry is
generating billions of dollars in revenue. Just in the UK event industry earned
up to 35 billion pounds.The event is an essential factor in business
existence.Annually, companies spent their 30% budget on events. Events became
the most expansive marketing tool for any business organization. Therefore,
failure of the event could be a disaster and horrible dream for your business.
Event experts and professionals pretended that event industry generating $115
billion dollars in United States.
Technology devices give
the ability to everyone to acquire the information from anywhere the world at
any time. Technology changed the model of business event strategy and planning.
Use of technology tools with business strategy in an effective way became the
reason for the successful event.Therefore, companies need technology devices
for their every attendee in event.Actually, people want to communicate with
each other and share their ideas, information at every platform through social
media and other online platforms. Therefore,the availability of technology
devices such as iPad, tablets is necessary for the event. Most of companies
hired the iPad from iPad hire companies for short terms of the period at very low
rates. Through this rental offer, companies save the money and time.
Here is the list of
technology tools which you need to know:
·
Use of virtual reality
·
Social media wall
·
Artificial Intelligence
Use ofvirtual reality
People from different
fields of professions obtain benefits from the VR. But epically use of virtual reality in event
became the symbol of the successful event or trade show. Virtual reality
changed the business trade show trends and strategies. Now, a business
organization can interact with their audience on a level above the typical
ways. Virtual reality is becoming famous into the long distance trade show
attendees, who are unable to take participate physically in trade show.
But this technology is
emerging technology. Therefore, it is expensive rather than other technologies.
Not everyone can afford this technology, especially small businesses. Therefore
as an alternative option, small businesses hire the VR from VR hire companies for short term of period. The event or trade
shows which held in London, most of the time they hired electronic devices such
as iPad, tablets etc.
Social media wall
Social media has become
a powerful and famous internet technology tool to engaging the audience during
the trade show and event. The value of social media has immense. Social media
provides an enormous way to engage the attendees. But we will discuss some.
Twitter became a
popular social platform for people. It is also very useful in trade shows.
People want to share the information, ideas which they got from the trade show
platform. Therefore, event organizer could use Twitter for live updates and
through this people could watch their tweets which they had shared with other
attendees or your event trend. Also, could use Facebook for live streaming,
Instagram, YouTube. This will be a very highly effective step for interaction
the business organizations with their attendees.
Use of Artificial Intelligence
Artificial intelligence
became very convenient and helpful for business companies to interact with
their customers in the trade show. But first, you have to find your trade shows
problems, after that you should identify How Artificial intelligence could help
you in event or trade show. Use of artificial intelligence in trade show
enhances the attendee trust in your company brand and services. Attendees get
the unique experience and organizers can communicate the attendees with more
effectively and the trade show becomes change into the successful trade show.
